high end ethical fashion made from natural fibres by australian designer boom shankar

Boom Shankar


Dui Cameron is the designer and driving force behind Boom Shankar. From a childhood obsession with drawing and dress-ups, her love of colour and design has morphed into the creative talent that produces Boom Shankar’s fabulous creations.

Always a free spirit, Boom Shankar’s first pieces were born out of Dui’s time spent in India. In 1996, after more than two years traveling through Asia, Dui settled in India where she marveled at her Indian friend’s love of family and community and the joy they found in the everyday. Then, one day while enjoying a chat with a group of girlfriends, she had a thought - that joyful and loving spirit she so admired seemed to be embodied in the colour and movement of her friends’ beautiful saris. An idea was born.

Dui began sourcing second-hand wedding saris, transforming then into one-off pieces she sold at Anjuna flea markets in Goa. They were a hit! Inspired by her success (and homesickness after 5 years on the road) Dui returned to Australia. Using Indian fabrics, re-imagined and sewn on the Sunshine Coast, she set up a small stall at the famous Eumundi Markets. Boom Shankar was off and running.

Over the last two decades, Boom Shankar has evolved into a prominent Australian fashion label. Boom Shankar now includes a flagship showroom at Noosaville, and distribution to more than 300 stockists throughout Australia. Dui designs each piece in Australia (including the fabrics), then spends two to three months at a time in India working with fabric printers, pattern makers and craftsman assembling each season’s range.

Splitting her time between her home on the Sunshine Coast and her farm house in Rajasthan, Dui feels blessed to be able to work and spend time with friends and family in both Australia and India. After more than 20 years, she enjoys long-term relationships with many of her Indian colleagues and friends, having been drawn into their lives and that of their growing children (including lots of fabulous weddings!). Boom Shankar has also allowed Dui to ensure her son Charlie understands the joy and richness of both Australian and Indian cultures, through his schooling and his ongoing relationships with friends and family in both countries.

Despite Boom Shankar’s growth, Dui’s approach remains anchored in the same principles that motivated her early success: a sense of fun and adventure, a love of colour and design, a great respect for Indian culture and people, and a commitment to community.

“It really is amazing that of all the names I could possibly have chosen, I chose ‘Boom Shankar’ which means “to bless,” she says. “When I picked Boom Shankar 20 years ago, I could never have known just how much joy this work would bring and just how blessed I would be!"

Big Love, Big Life

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sancia button up shirt in arlo print by boom shankar

Boom Shankar

Sancia Shirt - Boom Shankar

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$119.00
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$119.00
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$119.00
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the sofia jumper by boom shankar is a beautiful knitted sweater in rich autumn tones

Boom Shankar

Sofia Jumper - Boom Shankar

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$210.00
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$210.00
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$210.00
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the poet cardigan by boom shankar is a soft and cozy knitted v neck cardigan in olive green with contrast tones for a modern boho vibe

Boom Shankar

Poet Cardigan - Boom Shankar

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$169.00
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$169.00
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$169.00
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The noel top by boom shankar is a peasant style boho blouse with a pink and red retro geometric pattern and ballon sleeves

Boom Shankar

Noel Top - Boom Shankar

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$169.00
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$169.00
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$169.00
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the amore shirt by boom shankar is a button up long sleeve top in a traditional black print pattern made ethically in india

Boom Shankar

Amore Shirt - Boom Shankar

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$129.00
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$129.00
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$129.00
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the ally shirt by boom shankar is a bright red and pink geometric retro printed boho button up long sleeve top made ethically in india

Boom Shankar

Ally Shirt - Boom Shankar

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$149.00
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$149.00
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$149.00
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Amari shirt dress by boom shankar is a button up midi length dress in a small geometric print

Boom Shankar

Amari Shirt Dress

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$169.00
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$169.00
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$169.00
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Heidi skirt by boom shankar is a long maxi length skirt in a ikat design

Boom Shankar

Heidi Skirt - Boom Shankar

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$199.00
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$199.00
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$199.00
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zuri dress by boom shankar

Boom Shankar

Zuri Dress

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$169.00
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$169.00
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$169.00
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guru pants by boom shankar in a caramel check ultra soft cotton fabrication

Boom Shankar

Guru Pant - Boom Shankar

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$139.00
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$139.00
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$139.00
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Boom Shankar

Guru Pant - Boom Shankar

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$119.00
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$119.00
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$119.00
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guru pants by boom shankar are cotton pull on boho pants in khaki green

Boom Shankar

Guru Pant - Boom Shankar

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$110.00
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$110.00
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$110.00
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Save 34%

Boom Shankar

Indigo Tiered Dress

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$150.00
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$150.00
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$229.00
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